Data Management

Projects & Environments

Overview Your Heap account is structured into a series of projects and environments. Projects in Heap can be thought of as blank…

Shared vs. Personal Spaces

The shared space refers generally to where all of the shared items in your Heap account live, including events, segments,…

Events

Events are the basic building blocks of reports. An event is any action associated with a user. Examples of events you can define in Heap include “Create Account,” “Login,” “Received Transactional Email,” or “Follow A Friend”.

Event Visualizer
Live View

Overview The Live View provides you with a streaming, chronological, real-time view of all your raw and defined Heap events.…

Properties

Intro to Properties What is a Property? Properties are bits of metadata that are captured during user interactions with your…

Snapshots

Snapshots give you the ability to capture additional metadata that isn’t autocaptured by Heap out-of-the-box. Examples of what you can…

Segments

Intro to Segments To better understand particular cohorts of users, you can define segments to bring into your analysis. A…

Categories

You can use categories to organize your events, segments, properties, and reports, which makes it easier for your team to…

Reports & Dashboards

Reports Reports are saved analysis results, which you can continually re-run to monitor your analytics. The reports page gives you…