creating events

Events are the basic building blocks of reports. An event is any action associated with a user. Examples of events you can label in Heap include “Create Account,” “Login,” “Received Transactional Email,” or “Follow A Friend”.

Events are the basic building blocks of reports. An event is any action associated with a user. Examples of events you can define in Heap include “Create Account,” “Login,” “Received Transactional Email,” or “Follow A Friend”.