heap play

Test the Impact of Different Shipping Method Options

There are endless options for A/B testing on your application or website. It’s important to come up with a hypothesis…

Target Customers for Marketing Campaigns based on Average Order Quantity

Enrich your eComm data set to include item quantity information that can give you insight into high/low volume purchasers, allowing…

How does retention vary across user verticals?

Different user verticals require different approaches when it comes to each step of the lifecycle. Heap can provide a deep…

Measure the impact of an in-app guide

Understanding the impact of an in-app guide on usage a Key Feature can increase user adoption and retention, or enable…

Identify at-risk customers

Retention is often at the top of everyone’s mind when it comes to running a successful business, which is why…

Analyze Support Burden

Measure the impact of friction in your app on your organization’s support costs.  Heap can help identify areas to streamline…