Conversion

Overview You can determine which campaigns are driving the highest conversion rates by defining the following three events. Event 1:…

The first step in gathering actionable information from Heap is defining conversion. What is your team’s goal (free trial sign…

Understanding where users are coming from and how attribution affects conversion rates is crucial to a successful marketing strategy. It…

If you want to use Google AdWords auto-tagging for a deep integration with Google Analytics and you don’t want to…

Conversion rate is a core metric for tracking the success of your users and getting insight into how to grow…

You can check how long it takes users to convert in Heap by updating the granularity drop-down of the date…

Monitoring your paid marketing channels is crucial to understanding what marketing features to invest in and how different groups of…