Heap Plays
Ready for next-level analysis? Dive deeper into your data with these tactical how-to guides you can "play" with, tailored to your role or industry.
Any Team
- Journey Refinement
- Audience Overview (Web only)
- Site Overview
- Quiz Engagement & Impact
- Audience Overview (Web + App)
- Combine Your Historical User Data
- Identify Users Who Drop Off During Sign Up
- Determine Top Events to Define
- Measure Activation Time From Sign Up to Onboarding
- Set Up Usage Alerting
- eCommerce Demand Analysis
Product
- Measure Feature Adoption
- Measure Feature Engagement and Impact
- Measure In-App Guides
- Measure Baseline Retention Performance
- Measure Baseline Activation Performance
- Resurrect Inactive Users to Boost Adoption
- Test the Impact of Different Shipping Method Options
- Measure Retention Across Different User Verticals
- Measure Support Burden
- Optimize the Activation Funnel
- Identify What Visitors Do Before Converting
- Measure Marketing’s Impact on Conversion
- Use A/B Testing to Improve Usage
- Increase Usage of Key Features
Marketing
- Promotion Engagement & Impact
- Blog Performance
- Measure your campaign email performance
- Measure your baseline email performance
- Measure Checkout Performance
- Measure Baseline Acquisition Performance
- eCommerce Metrics Overview
- Target Customers for Marketing Campaigns Based on Average Order Quantity
- Identify Marketing Channel Impact on Retention
- Identify What Visitors Do Before Converting
- Measure Quiz Completion’s Impact on Conversion
- Identify Top Referral Candidates