You can define the marketing channel and initial marketing channels properties in Heap by defining default properties available in two suggested reports. Review the instructions below to add these properties to your workspace.
Marketing Channel
To add the Marketing Channel property, open the suggested report Which marketing channels are driving my conversions? Click the Use Default Property button in the second question of the report.
A pop-up will appear which will allow you to create the defined property Marketing Channel.
Initial Marketing Channel
To get the Initial Marketing Channel property, open the suggested report Which marketing channels drive the most traffic? Click the Use Default Property button in the second question of the report.
A pop-up will appear which will allow you to create the defined property Initial Marketing Channel.
You can confirm that these properties have been added by looking them up on the Definitions > Properties page.
