Introduction Understanding how well your online store is converting is crucial to improving your eCommerce site’s conversion rate. The average…
Introduction User adoption is a critical component in the success of any business. In order to see long-term success, you…
Introduction This guide will help you enrich your eComm data set to include item quantity information that can give you…
Introduction There are endless options for A/B testing on your application or website. It’s important to come up with a…
Introduction Different user verticals require different approaches when it comes to each step of the lifecycle. Heap can provide a…
Introduction Understanding which marketing channels lead to the highest customer retention can help your business save money and increase ROI. In…