Skip to content
  • Home
  • Developers
  • API
  • Releases
  • Community
  • University
  • Status
  • Home
  • Developers
  • API
  • Releases
  • Community
  • University
  • Status
Home Integrations A/B Testing & Personalization Oracle Maxymiser Integration
Getting Started Administration Define & Analyze Analysis Examples Heap Plays Integrations Heap Connect Data Privacy

Table of Contents

Was this article helpful?

Yes No

Thank you for your feedback!

Oracle Maxymiser Integration

This doc is for: Admins Architects

Overview

Partner-Owned

This integration is set up and supported by Oracle Maxymiser. For questions, reach out directly to their team.

Using Maxymiser, marketers can bring customer data into focus to gain valuable insights and deliver the most relevant, personalized experiences with simple A/B testing, complex multivariate campaign deployments, advanced customer statistics, and server-side testing. The Maxymiser integration sends all of the experiments a user was exposed to as properties to Heap.

With Heap’s Maxymiser integration, you’ll be able to answer:

  • How does an A/B test impact long-term retention?
  • Do users exposed to an experiment convert faster than others?
  • Did a given experiment influence behavior that isn’t directly related to the functionality changed?

Setup

Capturing Experiment Data as User Properties

Please see Oracle Maxymiser’s documentation for your installation snippet.

Capturing Experiment Data as Event Properties

The Maxymiser source is only available on Heap’s enterprise plans and is configured on a custom basis. You will need to talk to your Maxymiser CSM. Please contact us at support@heap.io if you have any questions!

Was this article helpful?

Yes No

Thank you for your feedback!

Last updated February 17, 2022.

integrationMaxymiserOracle MaxymiserOracle Maxymiser source
  • Blog
  • Partners
  • Security
  • Terms
  • About
  • Careers
  • Privacy
  • Contact Us

© 2022 Heap, Inc.