Engagement - Heap Help Center

Calculate customer lifetime value (CLV)

You can set up a usage over time chart in Heap to measure customer lifetime value (CLV) aka the total…

How to create a Power User Curve

If you are interested in learning more about your power users, it may help to create a Power User Curve.…

Troubleshoot customer issues

Mapping the customer journey step-by-step is invaluable to helping customers succeed. The users page in Heap allows you to review…

Determine support strategy

It’s important to determine your ongoing support strategy to maintain strong customer partnerships. In addition to reactively troubleshooting issues as…

Understand your user’s ‘Aha Moment’

You can work towards understanding yours with a retention chart. To set this up in Heap, complete the following steps:…

Compare multiple events to see which ones have been done most

Checking the most to least common user actions in your app can give you a sense of what areas of…

Measure the average time between two events

To better understand your user journey, it’s important to consider how much time users are spending on each step of…

Compare groups of users to see how they performed

Understanding how different groups of users interact with your product can help you understand how best to nurture those users.…

See the average event count per user over time

Periodically, you may wish to analyze the average number of times users take a specific action over time. The value…